1.+Overview+of+Campaign

Waftures.com is mainly a webcomic site, but also has sections for e-cards and downloads (wallpapers). The site, launched August 2010, is run by two University of Toronto students, and one high-school student.
 * ABOUT WAFTURES.COM**

Current marketing plan: Solely dependent on word-of-mouth. Results of this plan: On average, the site gets 183 unique visitors, and 22 returning visitors.
 * CURRENT STATE OF WAFTURES**



user participation (e.g. comment box, message boards)
This is a **low-budget** campaign - thus, suitable for the makers of the site (students) to implement.

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